Establishing Synergies with Weavers, Suppliers, and Subcontractors

Facilitating discussion to ensure the future of the industry.

Addressing Collective Problems

The Association is a place for discussion and consultation about collective problems of concern to the members. The Association acts as spokesman for the industry with local and government services and with trade unions.

To Protect and Promote London as an International Capital of Men's Elegance

Working with local government, United Kingdom and International organisations to maintain and develop London's unique position as one of the world's great cities and home of male elegance. Savile Row typifies the values of London. It has a heritage of over two hundred years; it has a rich mix of style, craft and individuality and an international reputation. Westminster Council and the Central London Partnership have now declared policies of active support in maintaining Savile Row as the international home of bespoke tailoring in central London.

Promoting the Art of Bespoke Tailoring

Working to promote the art of bespoke tailoring and to represent the interests of retailers and tenants of the Row whose businesses are sympathetic to the aims of the Association. The SRBA retains a public relations agency.

Through the agency, the SRBA has drawn attention to planning issues that are detrimental to the Row and the measure of care needed to maintain a working craft industry in Central London. Favourable press comment has reminded the public that bespoke tailoring is a home-grown and successful luxury industry, bringing vitality and originality to the great city.

Ensuring Quality

To protect and ensure the future of true British bespoke tailoring, the Savile Row Bespoke Association has defined the strict quality criteria and manufacturing standards that are upheld by member firms. To see the detailed construction and finishing criteria for Savile Row clothes, click here

The Association board meets regularly and welcomes applications to join.

Protecting Intellectual Property

In the general interest of member firms, ensuring that the mark 'Savile Row Bespoke' is neither abused nor devalued. Savile Row Bespoke Ltd is the owner of the Trademark. The mark is a collective mark. Further information can be obtained from the Company's lawyers Olswang.

Developing Training Initiatives

The SRBA runs a Pre-Apprenticeship scheme and has active links with Newham College in East London

The Association is also developing a degree course with the London College of Fashion.

The Savile Row scheme is the form of in house training and accreditation for Savile Row Cutters and Tailors recognised by the SRBA.

The SRBA welcomes proposals for training and development in conjunction with other institutes.